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4 critical mistakes in online store SEO

Errors in SEO: The positioning of eCommerce websites is very complex, just due to the simple fact that there are tens, hundreds and even thousands of products in a catalog.

The Psychology of Conversion

In previous years, areas such as email marketing or display advertising were the pillars of investment in customer acquisition. Now, with the importance of search engine traffic, content marketing has strongly added to the equation. What reforms conversion psychology.

Start drawing lines in the sand to grow

One of the most important aspects when starting a business is to estimate success, through which project managers can assess whether their efforts are taking the company to higher stages or if they are stagnant.

Startup Funding: The 8 Requirements to Get Funding

Startup funding: the 8 requirements for obtaining funding, a list prepared by Patricio Hunt, one of Intelectium's managing partners. In practice, startups must show a series of ideal conditions to convince investors.

Biz Barcelona, meeting for SMEs and entrepreneurs

For two days, Biz Barcelona was held in Barcelona, an event for SMEs and entrepreneurs that serves as a meeting point for networking and keeping up to date with the latest in the sector.

4 tips for presenting your startup to investors

In an article published today, Mashable collects the opinions of several investors and entrepreneurs on what an elevator pitch should look like, the presentation of a project to investors.

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4 Ways to Focus Efforts on Your Company

An entrepreneur's attitude and way of organizing his mind and priorities influences his company. Effectiveness in your startup starts with knowing your best customers very well, writing letters of thanks, creating an inventory of things that don't work.

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7 mistakes that prevent an entrepreneur from being efficient

Of the mistakes we make in entrepreneurship, there are 7 aspects to avoid when we want (and must) get to the point and be efficient, something that in the growth of a startup can mean success or failure.

5 Questions to Ask Your Candidates

There are many aspects to consider when choosing the best candidate for a startup. What is best for filling startup vacancies?

5 Tips for Increasing Sales

Sales are not about making efforts to sell, but about results. Too many entrepreneurs invest a lot of time in organizing processes, but they lose the focus of the activity: the acquisition of new customers. Here's how to increase your startup's sales.

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The keys to growing your company

Patricio Hunt, managing partner of Intelectium, reviewed the keys to growing your company or startup in an interview published by Womenalia. In it, Patricio summarizes some of the reflections he has been offering in the series of 13 videos that can now be visited on our YouTube channel.

10 technological trends in the energy and service sector

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Young entrepreneurs: 10 tips for students who want to start an entrepreneur

One of the most deadly sins of young entrepreneurs is perhaps their previous work inexperience, which is why it is very important to provide external mentors, with longer flight hours, who can advise the entrepreneurial project from a more mature and experienced point of view.

10 mistakes when presenting to investors

Here are the 10 mistakes to avoid in an Elevator Pitch: Promising exorbitant revenues in the first year, Not knowing the data of your sector and those that compare you to your competition, Underestimating variable expenses...

10 obstacles when looking for new business models

New business models: For a company to work, it must have a solid project that solves relevant problems in a market, that has the necessary characteristics to convince the investors who participate in its start-up.

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International expansion: Where should a Spanish startup expand to?

As in almost all cases in management, the answer to this question depends a lot on the specific circumstances of each company. There are companies in which, due to their circumstances, international expansion is more obvious than in others.

Recruiting: 6 steps to hire the best candidate

Chris Mcintyre, executive coach and entrepreneurship expert, has published an article in Entrepreneur in which he explains the steps that an entrepreneur must take to accelerate their Recruiting processes and to be able to find the best talent for their team.

Learn to validate your business ideas

To validate your business ideas, Workshop by Patricio Hunt, managing partner of Intelectium, will be held on March 12 at ESADE Barcelona. In this session, Patricio will teach attendees to equip themselves with the necessary competencies to validate business ideas that are still in their original phase.

Expansión comercial: ¿Es tan importante llegar el primero a un mercado?

Las claves de una buena expansión comercial. Un estudio publicado en el año 87 por Boulding y Moore, dos catedráticos, concluye lo contrario: llegar primero a un mercado es marginalmente negativo.

Startups: 6 requirements for obtaining funding

When we talk about requirements to obtain funding, there are a number of essential aspects that an entrepreneur must meet in his team and in his project.

Intelectium helps Womenalia to raise 150,000 euros

Womenalia has obtained 150,000 euros in funding with the support of Intelectium. The capital will be provided by ENISA, which has valued the innovative potential and the rapid growth of this global networking network for professional women founded in 2011.

Who is the entrepreneur that investors like the most?

We can consider that the entrepreneurial profile that most convinces investors must mix the following traits: austere, honest, analytical and decisive chip...